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The good news is that it is not as difficult as it sounds because there is so much sloppy marketing. It is, at this point in time, relatively easy to quickly develop a world class marketing team.
Define the skills and knowledge level you want (we’ll give you a template). Develop and deliver an appropriate training programme targeted at those that need it. Measure the improvement (and Return On Investment).
Accelerate the process with a blended training approach comprising online, dvds and workshops. For those that want formal qualifications, we bring in our accredited Chartered Institute of Marketing training partners.
Call me or email me how we might take this forward.
Or find out more about the Marketing Essentials CDs as just one support resource for you or your team.
Why put off boosting your results? Contact me now +44 (0)20 8567 4659 or email me paul@prsmith.org


