SOSTAC® Planning Systems

Created by PR Smith, the SOSTAC® Planning System is a simple yet powerful planning system. It contains all the ingredients vital for the perfect plan. Whether a blue chip, like IBM and BT, or a smaller business, professionals who discover SOSTAC® embrace it for life.

Why? Because within 4 minutes they fully understand it. Within 40 minutes they grasp the full details of it. After that they refine their planning skills as they draft their SOSTAC® plans. Planning Templates take them step by step through the details of a perfect plan.

World gurus and top marketing directors acknowledge SOSTAC® as a very effective planning system – which you’ll very quickly be able to use again and again whether for business plans, marketing plans or even your own personal life plans. Global organizations like it as it provides a consistent template for all plans and can be rolled within hours around the world.

You can become an expert SOSTAC® planner in a variety of situations from main stream marketing plans to marketing communications plans to eMarketing plans. You can learn about SOSTAC® from PR Smith’s CDs, textbooks, templates, workbooks, webinars and dynamic workshops delivered by the originator of SOSTAC®, PR Smith.
All of these can be co-branded with your company’s name. Co-branded SOSTAC® planning programmes provide a truly unique corporate gift that clients and partners really, really, appreciate and remember for ever.

Created and published by PR Smith in the 1990s, SOSTAC® has rapidly grown in popularity because its simplicity and crystal clear logic make planning a lot easier. PR Smith has published it in four different books, on CD ROMs, audio tapes, video recordings and workbooks.

What do others say about SOSTAC®?

“SOSTAC® is a system for going through the steps and building a marketing plan.” Professor Philip Kotler
“SOSTAC® is a great approach for anyone going ahead and building a marketing plan.” Sam Howe, Director of CATV Marketing Southwestern Bell
“We use SOSTAC® within our own marketing planning.” John Leftwich, European Marketing Director, Microsoft
“I think SOSTAC® is very good in terms of identifying, if you like, major component parts of what you’re doing in marketing.” Peter Liney, Marketing Manager, BA

Contact Paul, if you would like him to help your organisation to develop best practice planning and marketing paul@prsmith.org

SOSTAC® is a Registered Trademark of PRSmith

Why put off boosting your results? Contact me now +44 (0)20 8567 4659 or email me paul@prsmith.org