prsmith, Author at PR Smith Marketing

How Can AR Turn a Competitor’s Ads Into Your Own Ads?

by prsmith | Mar 28, 2019 | Advertising, Big Data, Creativity, Engagement, Hack, Hyper Competition, Owned Earned Paid Media, Tactics Sales Promotion, Virtual

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Artificial Influencers Use My Magic Marketing Formula (IRD)

by prsmith | Mar 7, 2019 | Artificial Intelligence, Content Marketing, Marketing Automation, Virtual

Artificial Influencers – Meet Shudu & Miquela

by prsmith | Feb 28, 2019 | Artificial Intelligence, Change, Creativity, Virtual

AI Driven TV News Presenter

by prsmith | Nov 14, 2018 | Artificial Intelligence

How Rats Work = How Twitter Works?

by prsmith | Sep 25, 2018 | Engagement, Social Media, Twitter, Viral Marketing

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AI, INNOVATION & ETHICS IN MARKETING – every Friday 1.00pm UK I run a 30-minute chat on my LinkedIn profile ‘Events’. Keep up to date with developments, tips ands tools in this fast-changing AI-driven world.

Other Dates For Your Diary

05 Feb SOSTAC® Plans Boosting Results for the Brand Licensing Industry, Dubai [Open to the Public]

18 Feb World Book Day – Author Interview by the Chartered Institute of Marketing

19 Feb How AI Boosts Marketing (using SOSTAC(r) framework, De Mont Fort University, Dubai.

20 Feb How AI Can Improve Your Marketing Results, using PR Smith’s renowned SOSTAC® Planning framework YEDI Canada and UAE

21 Feb AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

28 Feb AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

07 MarAI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

14 Mar AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

19 Mar World Book Day Interview (published) – Chartered Institute of Marketing podcast with author PR Smith

21 Mar AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

27 Mar Harnessing AI & Driving Innovation a CMO Connect Roundtable event.

28 Mar AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

04 Apr AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

11 Apr AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

18 Apr AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

23-24 Apr Strategy & Tactics in a Digital World – with AI -Empowered SOSTAC(r) Plans Scottish Power, Glasgow

25 Apr AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

02 May AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

08 May SOSTAC(r) Masterclass – Strategy & Tactics in A Digital World with Paul online (Session 1) for Lydia McClelland [Online & Open to Public]

08 May SOSTAC (r) Market Entry Plans for 24 startups , Republic, Docklands, London

09 May AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

16 May AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing [Open to Public]

27 May AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

06 June AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

10-11 June SOSTAC® Masterclass: Marketing Strategy and Tactics in a Digital World (Part 1 & Part 2) Institute of Marketing, Bucharest, Romania: 7am – 10am UK time [Online & Open to Public]

16-17 June SOSTAC® Masterclass: Marketing Strategy and Tactics in a Digital World (Part 3 & Part 4) Inst. of Marketing, Bucharest, Romania: 7am – 10am UK time [Online & Open to Public]

18 June WinMark Masterclass in Digital Marketing9:00 – 12:30 UK/Irl 12:00 – 15:30 UAE/Middle East 16:00 – 19:30 China/Singapore

13 June AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

20 June AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

27 June AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

15 Oct SOSTAC® Strategy & Tactics in a Digital World (AI Informed) SOSTAC® Masterclass Romanian Inst of Marketing [Open to Public]

16 Oct AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

23 Oct SOSTAC® Digital Marketing Masterclass (AI Informed), Technological University Dublin – 1-Day Masterclass for MSc. Digital & Content Marketing and also MSc. Marketing

23 Oct AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

30 Oct AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

6 Nov AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

11 Nov SOSTAC ® Certified Planner online course with Lydia McLelland – I will do the opening 15 minute piece in session 1 (there are 4 sessions) [Open to Public]

13 Nov AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

20 Nov AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

27 Nov AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

02 Dec SOSTAC ® Certified Planner online course with Lydia McLelland (closing session – Creative Thinking & SOSTAC ® Planning)

4 Dec AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

11 Dec AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

18 Dec AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

9 Jan (from Abu Dhabi) AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

16 Jan (from Abu Dhabi) AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

21-22 Jan Digital Marketing Strategy & Tactics SOSTAC Masterclass, Dubai. [Open to Public]

23 Jan (from Dubai) AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing 1pm UK [Open to Public]

Recent Blog Posts

AI, Innovation & Ethics Update Aug 2026 7th August 2026
AI, Innovation & Ethics July 2026 with PR Smith & Friends 3rd July 2026
AI, Innovation & Ethics June 2026 with PR Smith & Friends 19th June 2026
AI , Innovation & Ethics June 2025 – May 2026 Topics & Links 10th June 2026
HOW WE CAN STOP BROLIGARCHS CONTROLLING US (10 Steps) 28th April 2025
What’s So Great About SOSTAC® & the SOSTAC® Guide 2025 AI edition? 30th January 2025